Maintaining Medrio’s Brand Presence with Tailored Creative Solutions
CLIENT
Medrio
INDUSTRY
Software
SERVICES
Creative Services
TEAM
Bryan, Ivan
About the Project
Medrio, a company specializing in leveraging technology to streamline research processes, found itself in need of creative support to match the rapid evolution of its industry. This is why Medrio sought assistance, leading to a strong partnership with Marquee Project.
Digital Marketing Strategies by Marquee Project
Webinars
Because Medrio knew success would come with sharing knowledge their goal was to host webinars twice a month. These sessions served as a platform to showcase their brand, provide valuable insights, and actively engage their audience. The creative touch applied to promoting these webinars proved instrumental, employing captivating landing pages, attention-grabbing email invitations, and visually striking banner ads.
Blogging to Drive Engagement
Acknowledging the importance of staying relevant within the industry, Medrio’s goal was to regularly publish blogs featuring industry-relevant content. To make these blogs more appealing, our goal was to introduce eye-catching visuals and attention-grabbing social media posts.
Product Team Goals
To help, Medrio, we crafted a diverse range of assets including case studies, one-pagers, white papers, ebooks, infographics, and overview PDFs. This comprehensive suite of materials not only showcased Medrio’s offerings but also ensured a consistent and cohesive brand identity across all platforms.
Events
To make sure people remember Medrio’s work, we created marketing materials designed to captivate attendees. Our efforts extended beyond promotional items; each element, from booth design to giveaway selection, was strategically customized to spark curiosity and gather further engagement.
Effectiveness
A big milestone of our partnership with Medrio was our ability to deliver comprehensive creative support with efficiency. When time is always valuable, our streamlined processes resulted in a 50% reduction in turnaround times compared to other agencies, showing our dedication to helping Medrio’s rapid growth.
Solutions and Results
Our collaboration with Medrio was about providing valuable marketing assets and encouraging growth and potential. By customizing designs for webinars, blogs, product marketing, and events, we played a very important role in maintaining Medrio’s brand presence. Our commitment to agility and efficiency ensured that Medrio became top of mind in their industry, always looking for continued success. We take pride in our partnership with Medrio and look forward to continued collaboration as they continue to thrive and innovate.